Code-Switching in Social Media Identity and Social Meaning Among Indonesian Youth

Authors

  • Nasila Celsia Universitas Negeri Semarang
  • Syifa Daffa Ariestya Universitas Negeri Semarang
  • Annisa Nabila Faiza Zahra Universitas Negeri Semarang
  • Kushardiyanti Novinda Universitas Negeri Semarang

DOI:

https://doi.org/10.59945/jpnm.v4i3.1391

Keywords:

Code-Switching, Digital Communication, Indonesian Youth, Social Identity, Social Media

Abstract

This study examines code-switching practices among Indonesian youth on social media and their relation to identity construction and social meaning. Using a qualitative descriptive design, the study analyzed 25 code-switched utterances collected from public posts, captions, and comments on X, Instagram, and TikTok. The participants were Indonesian social media users aged 18 to 24 years. The data were classified into three types of code-switching, namely intra-sentential switching, inter-sentential switching, and tag-switching. The findings show that intra-sentential switching was the most dominant type, representing 44% of the data, followed by inter-sentential switching at 36% and tag-switching at 20%. English words and expressions were frequently inserted into Indonesian utterances to express emotion, modernity, confidence, and digital identity. Indonesian, meanwhile, was used to maintain intimacy, cultural closeness, and local belonging. The study concludes that code-switching among Indonesian youth is not random language mixing, but a meaningful sociolinguistic practice that reflects emotional expression, solidarity, social positioning, and hybrid identity in contemporary digital communication.

References

Androutsopoulos, J. (2015). Networked Multilingualism: Some Language Practices on Facebook and Their Implications. International Journal of Bilingualism, 19(2), 185–205. https://doi.org/10.1177/1367006913489198

Bell, A. (2023). Code-Switching and Sociolinguistic Style in Digital Interaction. Journal of Sociolinguistics, 27(4), 512–530.

Creswell, J. W., & Poth, C. N. (2018). Qualitative Inquiry and Research Design: Choosing Among Five Approaches (4th ed.). SAGE Publications.

Daulay, S. H., Nst, A. H., Ningsih, F. R., Berutu, H., Irham, N. R., & Mahmudah, R. (2024). Code Switching in the Social Media Era: A Linguistic Analysis of Instagram and TikTok Users. Humanitatis: Journal of Language and Literature, 10(2), 373–384. https://doi.org/10.30812/humanitatis.v10i2.3837

Gardner-Chloros, P. (2009). Code-Switching. Cambridge University Press.

Hidayat, D., & Yusuf, K. (2023). English-Indonesian Code-Switching on TikTok: Identity and Audience Engagement among Gen Z Users. Journal of Language and Education, 9(3), 56–71.

Hofweber, J. E., Zeller, J. P., & Treffers-Daller, J. (2023). Challenging Basic Assumptions in Code-Switching Research: New Linguistic, Sociolinguistic and Psycholinguistic Evidence. Languages, 8(2), 124. https://doi.org/10.3390/languages8020124

Jofita, K., & Haryanto, S. (2025). Functions and Patterns of Code-Switching in Social Media: A Study on Audreyfannyau’s Instagram Captions. Acuity: Journal of English Language Pedagogy, Literature and Culture, 11(2). https://doi.org/10.35974/acuity.v11i2.4248

Lee, J. S. (2017). Code-Switching in Social Media Texts: Functions and User Attitudes. International Journal of Bilingual Education and Bilingualism, 20(5), 590–606. https://doi.org/10.1080/13670050.2015.1080739

Merriam, S. B., & Tisdell, E. J. (2015). Qualitative Research: A Guide to Design and Implementation (4th ed.). Jossey-Bass.

Musyarrafah, S., Santoso, A., & Susanto, G. (2025). Generation Z’s Prokem in Social Media: Language Transformation and Social Identity of Makassar Adolescents. Satwika: Kajian Ilmu Budaya Dan Perubahan Sosial, 9(1), 17–28. https://doi.org/10.22219/satwika.v9i1.37487

Nur’aini, D., & Fitriana, F. (2024). Code-Switching as a Communicative Strategy among Indonesian University Students on Social Media. Jurnal Tahuri, 21(2), 155–172. https://doi.org/10.30598/tahurivol21issue2page155-172

Pratama, H., & Afifah, N. (2022). Code-Switching and Code-Mixing on Social Media: A Study of Indonesian Bilingual Users on Twitter. Journal of Language and Linguistic Studies, 18(1), 312–326. https://doi.org/10.52462/jlls.20

Saldaña, J. (2021). The Coding Manual for Qualitative Researchers (4th ed.). SAGE Publications.

Salsabila, N., Dewi, R., & Haryanto, A. (2024). Code-Switching as a Communicative Strategy in Indonesian Social Media Discourse. Lingua: Journal of Language and Literature, 20(2), 112–128.

Simanjuntak, K. V., & Napitupulu, S. (2026). The Semantic Dynamics of Bilingual Code-Mixing in Indonesia’s Digital Landscape: A Systematic Literature Review (2015--2025). Young Journal of Social Sciences and Humanities, 2(1), 189–199. https://doi.org/10.66867/yjssh.v2i1.267

Susilawati, S. (2024). English as a Marker of Social Identity among Riau Youth. Al-Amin: Jurnal Ilmu Pendidikan Dan Sosial Humaniora, 2(1), 73–84. https://doi.org/10.53398/alamin.v3i1.490

Syafrony, A. I. (2024). Negotiating Linguistic Identities: The Impact of Globalization on English Language Use and Indonesian Identity. Proceedings of the 6th Open Society Conference, 2, 94–103. https://doi.org/10.33830/osc.v2i1.2629

Wardhaugh, R., & Fuller, J. M. (2015). An Introduction to Sociolinguistics (7th ed.). Wiley-Blackwell.

Downloads

Published

2026-07-02

How to Cite

Nasila Celsia, Syifa Daffa Ariestya, Annisa Nabila Faiza Zahra, & Kushardiyanti Novinda. (2026). Code-Switching in Social Media Identity and Social Meaning Among Indonesian Youth. JPNM Jurnal Pustaka Nusantara Multidisiplin, 4(3). https://doi.org/10.59945/jpnm.v4i3.1391