Nazwa Izzati Nisa (2026) “Pengaruh Paid-Owned-Earned Media, Voucher Diskon, dan Kesadaran Halal terhadap Keputusan Pembelian Generasi Z Muslim pada Platform Online Food Delivery di Bandung Raya: The Influence of Paid-Owned-Earned Media, Discount Vouchers, and Halal Awareness on Purchase Decisions of Muslim Generation Z on Online Food Delivery Platforms in Bandung Raya”, JPNM Jurnal Pustaka Nusantara Multidisiplin, 4(2). doi: 10.59945/jpnm.v4i2.1189.