Nazwa Izzati Nisa. “Pengaruh Paid-Owned-Earned Media, Voucher Diskon, Dan Kesadaran Halal Terhadap Keputusan Pembelian Generasi Z Muslim Pada Platform Online Food Delivery Di Bandung Raya: The Influence of Paid-Owned-Earned Media, Discount Vouchers, and Halal Awareness on Purchase Decisions of Muslim Generation Z on Online Food Delivery Platforms in Bandung Raya”. JPNM Jurnal Pustaka Nusantara Multidisiplin, vol. 4, no. 2, Apr. 2026, doi:10.59945/jpnm.v4i2.1189.