Nazwa Izzati Nisa. Pengaruh Paid-Owned-Earned Media, Voucher Diskon, dan Kesadaran Halal terhadap Keputusan Pembelian Generasi Z Muslim pada Platform Online Food Delivery di Bandung Raya: The Influence of Paid-Owned-Earned Media, Discount Vouchers, and Halal Awareness on Purchase Decisions of Muslim Generation Z on Online Food Delivery Platforms in Bandung Raya. Jurnal Pustaka Nusantara Multidisplin [Internet]. 2026 Apr. 7 [cited 2026 Oct. 15];4(2). Available from: https://journalpustaka.com/index.php/jpnm/article/view/1189